This presentation builds an indisputable case for the urgent need for companies to rethink and redesign their processes for handling problems and complaints to retain more customers, improve customer satisfaction and increase profits. Your team will learn company specific steps for completely restoring customer confidence after service failures occur, including: The elements of the perfect corporate apology, empowerment levels, finding complaints about your brand in social media, and the art of surprise and delight.
Myra's theme is that customers who complain and have their problems resolved immediately are a company's most loyal customers. She provides advice on how to regain customer goodwill with planning, empowerment, empathy, and training.
Myra Golden runs Myra Golden Media, a customer service and public relations agency that specializes in strategic customer relations consulting designed and tailored for each client's needs.
Considered one of the pioneers for leveraging social media for customer service, she has helped hundreds of companies design and launch a comprehensive social media strategy for listening to and getting involved in online conversations about their brand and protecting corporate reputations online. Her Tweeting for Customer Service video and her in-demand Keynote "Social Media is the New Customer Service" has inspired hundreds of companies to explore and launch social media customer service strategies in order to immediately respond to gripes about their brands online.
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